How Much Does TikTok Cost?

TikTok is a booming social media platform that provides a unique way to reach a diverse audience. It’s also a great tool for businesses to use influencer marketing with to promote their products to their followers. While influencer marketing is a great option for growing your brand, it’s not cheap. It’s usually much more expensive than regularly promoted content or display ads. In this article, we’ll look at how much does tiktok costs, and some ways to reduce the costs of your campaign.

Tiktok is a mobile app that allows users to create and share short videos. The format is ideal for entertainment and comedy, but it’s increasingly being used for informational content as well. Influencers with large audiences can offer snippets of advice and tips on topics such as beauty, fashion, personal finance and budgeting, cooking, and more.

How Much Does TikTok Advertising Cost

The average price for a sponsored post on TikTok is $5 to $25 per video, according to Influencer Marketing Hub. However, prices can vary depending on the size and engagement rate of your audience. Nano influencers can charge up to $10 per post, while mega influencers can command as much as $2,500.

To help lower the costs of your TikTok campaign, you can choose to run in-feed ads. These appear in the “For You” section of the app and are visible to all users. They’re less expensive than TopView ads, but they still deliver a high impact. You can also opt for a brand takeover, which appears as soon as users open the app.